Customer validation
Customer validation is the process of testing and confirming that customers are willing to use and pay for your product or service before fully investing in its development.
What is Customer Validation?
Customer validation involves gathering feedback and data from potential customers to ensure there is demand for your offering.
Why It Matters
By validating your idea with customers early on, you can save time and resources by focusing on building something people actually want.
Examples of Customer Validation
- Sending out surveys to target customers
- Conducting interviews to understand pain points
- Creating a minimum viable product (MVP) for testing