Logo Launch IT (Fast)
GLOSSARY

Affiliate marketing

“

Affiliate marketing is a performance-based marketing strategy where a company rewards affiliates for driving traffic or sales through their marketing efforts.

Affiliate Marketing: A Startup's Guide

Affiliate marketing is a cost-effective way for startups to reach a broader audience and drive sales by partnering with affiliates who promote their products or services.

It matters to startups as it helps in increasing brand visibility, driving traffic, and boosting revenue without upfront costs.

  • Examples: Startup X partners with bloggers who earn a commission for promoting their software.
  • Related Concepts: Influencer marketing, referral programs, performance-based marketing.

Share this term

Browse All Terms

Related Terms

A/B testing

A

A/B testing is a method where two versions (A and B) of a webpage or app are compared to see which performs better in achieving a specific goal, helping you make data-driven decisions.

API (Application Programming Interface)

A

An API (Application Programming Interface) is a set of rules and protocols that allows different software applications to communicate with each other.

ARPU (Average Revenue Per User)

A

ARPU (Average Revenue Per User) is a key metric that calculates the average revenue generated by each user of a product or service over a specific period.

ARR (Annual Recurring Revenue)

A

Annual Recurring Revenue (ARR) is the predictable, annual revenue generated from subscription-based products or services.

Agile development

A

Agile development is a software development approach that emphasizes flexibility, collaboration, and iterative improvements.

Agile methodology

A

Agile methodology is an iterative approach to project management that emphasizes flexibility, collaboration, and delivering value early and often.